Why Choose Us?

Our Story

B & B Heating and Cooling is committed to providing our clients with cost effective solutions. We approach every project with a focus on aesthetics, functionality, cost, and structural integrity.

We have and continue to develop what we feel is the most comprehensive approach to service, construction, maintenance, and client support you will ever experience. We work with our clients to help drive their conceptual idea to reality.

During the process our Engineers design a solution based on our client requirements. We then move to the build and implement stages of the plan with our clients fully engaged during the entire process. In the final phase we create a custom preventative maintenance program for all our clients to protect and maintain their new capital investment.

B&B Heating & Cooling team is highly experienced with EPA, IGSPHA certifications. The skill, craftsmanship, technical ability and superior level of communication is what we are here to offer you as a potential client.

The History Behind Success

Behind every successful business, is the story of how it came to fruition..... We would like to share ours with you

In 1992 Brad Delaney and Bill Schriver (B&B) enrolled in Ferris State University's HVACR program in Big Rapids, MI. As fate would have it, two years later they found themselves hired by the same commercial industrial HVACR contractor in Grand Rapids, MI. As time went by, they found themselves partnered up, working hand in hand to complete large scale installation and service projects.

Brad and Bill would work their commercial industrial jobs during the day and pick up extra residential installs on nights and weekends. Due to their commitment to quality and a fair price, their residential work exploded beyond their expectations. At that point they decided it was time to start a business of their own and quit working two jobs as they were both starting families.

In 2008, B&B built an 8,000 sq. ft. facility in Sparta, Michigan to sustain the growth that was exploding within the business. As time progressed, B&B Heating and Cooling has grown to over 20 employees, with 14 service vehicles on the road today. But that still didn't stop them from starting a second company called West Michigan Geothermal. WMG is a sister company to B&B Heating and Cooling that designs, installs, and services all makes and models of Open and Closed Loop Geothermal Systems.

Today, just like back in '92, B&B is committed to providing a top quality product at a fair and competitive price. We continue to adapt to new technology in order to meet and exceed our client's expectations. Feel free to call us anytime....


Bill Schriver

Connect With Us


8475 Sparta Line Rd NW
Sparta, Michigan 49345

(616) 887-1290


Affiliations & Accreditations



nfib logo